Pinterest: How Can A Photo Sharing Website Help Your Business?
Many people think Pinterest is just for those who make crafts, or for online scrapbooking, etc. In fact, you may be one of those asking yourself “How can a photo sharing website help MY business?”
Well… remember, people originally thought Faceboook was just for teens and college students…. Not so with over 850 million users at this writing and still counting!
Branding plays an important role in creating an online presence for your business.
What’s so unique about Pinterest is that it brings people of like interests together through the use of visuals instead of words. Making it different from all the other social media platforms out there!
Simple Pinterest Terminology:
- Board: Place you create to pin your images (like using a corkboard)
- Pin: Images you upload to Pin on your Board or Repin from anothers Board
- RePin: When you move an image
- Pinners: People who pin pictures/images
Through Pinterest, businesses have all the necessary tools to create a brand connection with their audience and increase their reach on the Internet all at the same time.
The saying, “A picture is worth a thousand words” has never held more meaning!
How Pinterest Works:
Imagine you have a corkboard in your office or kitchen and see a picture of something interesting you like. You cut that image out and pin it to your corkboard.
With Pinterest:
- You create your corkboard (Boards) on any topic
- You see something of interest (image)
- You cut it out (drag or upload)
- Pin it to your Board
As other “pinners” see your images, they come to your page, click on the (one) image and are taken to ALL your images on that one Board! They have the option to “repin” your image to their Boards for all their followers to view.
Imagine the impact this can have for you when you post images of your business, products, and services (and hobbies and/or other interests) that other “Pinners” of like interest interact with and post on their “Boards”.
In addition to being the fastest growing new social network, let me give you just one stat on Pinterest according to Google: Women make up a whopping 82% of Pinterest’s audience…with 70% of them under age 45!! And we know who makes the decisions for making purchases of any kind….women!
AND….if you’re a business targeting women Pinterest should be at the front of your online marketing!
Pinterest is among the best options you have for branding your business because of it’s visual nature!
To see what Pinterest looks like and how it can be used click this link http://pinterest.com/livviematthews I invite you to follow me and leave a comment once you’re on Pinterest!
To get a jump start, I’ve created a FREE Special Report: Getting Started With Pinterest! It walks you through this powerful new social network! Grab your free copy now! http://bit.ly/Aogz2W
Social media is ALL about connecting and engaging….and connecting is what Pinterest is all about…PLUS…it’s fun, it’s easy, and it’s a very powerful way to brand your business!
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